Wealthronic · Independent personal-finance journalism
Read carefully · Independent & reader-funded
Wealthronic.
Independent journalism on
money, income & ownership
About

A personal-finance site that publishes its working.

Wealthronic is a one-person publication. Everything here is written by Leon Neukirch from primary sources and public data — IRS and CFPB guidance, BLS figures, published fee schedules — not press releases.

Leon Neukirch

Leon Neukirch

Founder & writer

I started Wealthronic in 2025 to write the kind of personal-finance explainer I always wanted to read: plain-language, numbers-first, and honest about what is uncertain. It grew out of years of keeping detailed budgeting and investing spreadsheets and wanting to turn that habit into something useful for other people.

I cover three things on this site: the boring foundations (budgeting, credit, emergency funds), the long compounding game (dividends, index funds, retirement accounts), and the economics of side income. I work from primary sources and public data — IRS and CFPB guidance, Bureau of Labor Statistics figures, broker and platform fee schedules — and I show the assumptions and the math behind every worked example rather than asking you to take a number on faith.

You can find me on LinkedIn.

What I am not: a licensed financial advisor, a CPA, or an attorney. Nothing on this site is financial, tax, or legal advice. If you are about to make a material decision about your money, please pay a fiduciary professional to look at your situation.

Six editorial principles

How this site is run
Principle 01

Primary sources, named

Every claim that involves a dollar amount is sourced — either to a public document I link to, or to a clearly-labeled worked example. If I can't cite it, I don't publish it.

Principle 02

Mistakes get the same word count as wins

Strategies that don't pan out get a full piece, not just the ones that do. Success-only writing is how readers end up imitating survivor bias.

Principle 03

No urgency, no hype

I will never tell you a stock is "exploding" or a tax loophole is "closing." I publish one careful piece a week. The market does not need my hot take, and you do not need an alert.

Principle 04

Affiliate links are disclosed at the top

When a piece contains affiliate links — usually to brokers or budgeting tools — there's a yellow disclosure banner. I never accept payment to write about a product, only to refer readers to it.

Principle 05

Numbers are sourced or labeled as examples

A figure is either drawn from a public source I link to, or presented as an explicitly-labeled worked example — never a one-off result dressed up as typical. The assumptions behind every example are shown.

Principle 06

Educational, not advisory

This site explains how things work. It does not tell you what to do with your specific money. The difference matters, and I take it seriously.

How Wealthronic is funded

Plain English

Three things keep this site running:

  1. Display advertising via Google AdSense. The yellow boxes you sometimes see between paragraphs are programmatic ads. I do not choose which advertisers appear, and an ad is not an endorsement.
  2. Affiliate links to a small list of brokers, budgeting apps, and tax tools relevant to the topics covered here. When you sign up through one of these links I may receive a small referral fee at no extra cost to you. These links are always labeled.
  3. The Wealthronic Weekly, a free newsletter — which earns nothing directly, but keeps me honest about the work.

What does not fund this site: sponsored content, paid placements, "guest posts" from SEO agencies, or any arrangement where a company pays for coverage. If that ever changes, this page changes first.


Have a question, a correction, or a story you'd like covered? Email Leon directly. I read every message; I cannot reply to every one, but I try.